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@Kokorache 1 month ago

Nike stock down 19% YTD but raises dividend for 24th consecutive year

Nike stock down 19% YTD but raises dividend for 24th consecutive year

Nike is having a rough year with the stock down 19% year to date while the S&P 500 is up 17%. Revenue dropped 12% in the last reported quarter due to inventory issues and uninspired products. Management says they are in the middle of a comeback plan called "Win Now" to improve partner relationships and innovation. Despite the recent struggle, they just raised their dividend for the 24th year in a row, putting them close to Dividend Aristocrat status. For long-term context, a $100 investment at the 1980 IPO would be worth about $34,000 today.
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