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HASHasbro, Inc.

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Company Info

CEO

Christian P. Cocks

Location

Rhode Island, USA

Exchange

Nasdaq

Website

https://hasbro.com

Summary

Hasbro, Inc.

Company Info

CEO

Christian P. Cocks

Location

Rhode Island, USA

Exchange

Nasdaq

Website

https://hasbro.com

Summary

Hasbro, Inc.

AI Insights for HAS
2 min read

Quick Summary

Hasbro, Inc. is a leading global play and entertainment company headquartered in Pawtucket, Rhode Island, United States. The company operates through two primary segments: Consumer Products, which involves the sourcing, marketing, and sale of traditional toys and games, and Wizards of the Coast & Digital Gaming, which includes digital game development and trading card properties. Hasbro’s offerings span from classic board games and action figures to immersive card games and digital gaming applications. The company engages directly with retailers, distributors, and wholesalers, and also licenses its core brands for entertainment and digital experiences. Its customers include both end consumers and broader retail partners looking to stock family and enthusiast gaming products.

The Bull Case

  • Hasbro’s primary strengths lie in its diversified entertainment portfolio, with MAGIC: THE GATHERING delivering robust growth even in challenging macro conditions.
  • The company benefits from strong brand recognition, a loyal customer base, and significant digital and licensing revenues that complement its core physical toy offerings.
  • Operational effectiveness in cost control and supply chain management has contributed to maintaining profitability despite revenue pressures.
  • Strategic partnerships in digital gaming and casino licensing broaden its revenue streams and reduce dependence on traditional toys.
  • Moreover, Hasbro’s ongoing innovation in gaming experiences and successful new product launches strengthen its competitive position.

The Bear Case

  • A major vulnerability for Hasbro is its reliance on the U.S.
  • consumer products segment, which experienced softness due to delayed retailer orders and macroeconomic uncertainty.
  • The company’s operating margin took a substantial hit in the most recent quarter, largely because of operational and accounting adjustments.
  • Additionally, approximately half of its U.S.
  • products are sourced from China, exposing Hasbro to tariff risks and supply chain disruption.

Key Risks

  • Risks facing Hasbro include further escalation of U.S.-China trade tensions, which could result in higher tariffs and increased supply chain costs.
  • Macroeconomic headwinds, such as inflation or shifts in consumer discretionary spending, can negatively impact toy and game sales, particularly during important selling seasons.
  • Operational risks stem from margin pressures and the need for continual investment in new content and gaming experiences.
  • There is also competitive risk from other toy and gaming companies that could capture market share or disrupt trends.

What to Watch

UpcomingDuring the most recent quarter, Hasbro reported better-than-expected revenue and profits, even though overall sales declined slightly year-over-year.
UpcomingThe standout performer was the Wizards of the Coast segment, fueled by the launch of a new Final Fantasy set for MAGIC: THE GATHERING, which generated record sales within a single day.
UpcomingThe company realized significant cost savings from supply chain and operational changes, and raised its full-year guidance.
ExpectedLooking ahead to the next quarter, Hasbro is expected to continue focusing on MAGIC: THE GATHERING product launches, including high-profile sets themed around Spider-Man and Avatar: The Last Airbender.

Price Drivers

  • Hasbro's stock price is driven by the financial performance of key business segments, particularly the strong earnings and revenue growth from Wizards of the Coast and digital initiatives.
  • New product launches, especially for blockbuster card games like MAGIC: THE GATHERING, and partnerships, such as digital licensing and casino gaming, bolster sentiment.
  • Additionally, effective cost control and operational savings play a significant role in profitability, counterbalancing weak trends in traditional toy sales.
  • Broader influences include macroeconomic forces, such as consumer spending, trade policies and tariffs, and the health of retail channels, especially during the critical holiday season.

Recent News

  • In recent news, Hasbro delivered a Q2 CY2025 earnings report that beat both revenue and profit expectations, largely due to the outstanding performance of MAGIC: THE GATHERING and digital/licensing revenues.
  • The success of the new Final Fantasy set contributed to record-breaking single-day sales, offsetting weaker consumer product results.
  • Cost-saving initiatives generated almost $100 million in operational efficiencies, allowing management to raise full-year guidance.
  • The company also announced new partnerships in casino gaming, deepening its presence in the licensing space.

Market Trends

  • The broader market trends for Hasbro include shifting consumer preferences toward digital and experiential play, as well as growing demand for collectible and IP-driven gaming content.
  • The toy and game industry is experiencing a realignment, with traditional retail channels under pressure from macroeconomic uncertainty and changing buying patterns.
  • Tariffs and geopolitical risk are forcing global manufacturers to reevaluate supply chain strategies, often moving away from reliance on China.
  • Additionally, digital licensing and mobile gaming are becoming increasingly important, offering higher margins and recurring revenue streams.

AI-generated summary. Not investment advice. DYOR.

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Topics: Company overview • Products • Competitors • Strengths & Risks

Symbol's posts

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@Curlar 3 weeks ago

Let’s say hypothetically that Ryan Cohen’s statements are completely accurate

Let’s say hypothetically that Ryan Cohen’s statements are completely accurate

His available capital positions him to target companies in the 1B-10B range right now. I filtered through 589 companies with market caps between 1B-10B that traded at TTM P/E ratios of 20 or below. The focus areas are consumer and retail sectors (Macy’s) and (Dillard’s) emerge as compelling options in this space. My pick would be based on brand strength alone. The Macy’s #Gamestop Thanksgiving parade does have a certain appeal to it. Other prospects that fall outside these parameters but could serve as strong expansion plays. (Hasbro) at 12B, currently dealing with significant shareholder pressure. His criteria specified publicly traded targets only, but I’d throw in Collector’s/PSA if private deals were on the table. I’d steer clear of heavy overlap scenarios like (Best Buy) at 13B. There’s no urgency driving this timeline. Any substantial acquisition requires a minimum 6-month runway for initial phases based on deal structure. Following that, expect an additional 6-12 months to secure controlling interest. Anyone following the Gamestop drama lol?

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@Kokorache 2 months ago

Summary of 4 analyst-rated Strong Buy dividend stocks

Summary of 4 analyst-rated Strong Buy dividend stocks

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finance.yahoo.com

| High Yield Meets High Conviction: 3 Dividend Stocks Built for Any Market

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@RecentlyTrain484 6 months ago

Hasbro declares $0.70 dividend with ex-date August 20

Hasbro declares $0.70 dividend with ex-date August 20

just confirmed a $0.70/share dividend, with an ex-dividend date of August 20. The payment is scheduled for September 3. This payout exceeds the 10-payroll average of $0.554 which is pretty amazing. It reflects the company's solid dividend consistency.

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